BMW.
Led creative direction and social-first content production for BMW brand and lifestyle activations, including motorsport events and KOL-led collaborations across Europe and the U.S.
Creative Direction · Social Content · KOL Collaborations · Content Production
Global Automotive Brand & Lifestyle Activations.
BMW Social Content Capture
Petit Le Mans Race (10-Hour Endurance Race), Driving Experiences & Always-On Content
BMW Lifestyle × Marcolin Sunglasses Collaboration
(KOL: Chris Brickley – NBA performance coach, 4M IG followers, first IG Ring winner)
KOL Contract Negotiation & Talent Handling
